The Tri 2B Fit was proud to partner with Feetures and Fleet Feet Charlotte for a recent Morning Miles run in Charlotte, NC. This fitness run club meets every Thursday at 6 a.m. at Backyard Brews, a favorite local coffee shop in the Dilworth neighborhood. Morning Miles has a large member base, and as the video below demonstrates, they had a couple of hundred participants in attendance.
On Thursday, September 4, 2025, runners gathered for an energetic start to the day, with Fleet Feet Charlotte serving as the retail partner. Matthew Martin and Jim Bertrand, representing Feetures, joined the event to connect with the running community.
Participants had the chance to trade in their old cotton socks for a brand-new pair of Feetures running socks—experiencing firsthand why runners say “cotton is rotten.” Unlike cotton, which traps moisture and causes blisters, Feetures socks are designed to wick away sweat, prevent hot spots, and deliver lasting comfort.
Many runners walked away impressed, noting how much better Feetures felt and why they’re the #1 sock brand in specialty running.
At Tri 2B Fit, we want to partner and support the retailers we work with. Events like these are a great way to expose a brand to a new consumer base, help drive future business to a local retailer, and connect with the local community to create a memorable experience.
Please connect with us to help support your brand or your local business with the support of our experienced reps.
